Dana Kaye received her B.A. in Fiction Writing from Columbia College Chicago. After college, she worked as a freelance writer and book critic. This experience has been crucial to her publicity career: She is known for her innovative ideas and knowledge of current trends. She frequently speaks on the topics of social media, branding, and publishing trends, and her commentary has been featured on websites like The Huffington Post, Little Pink Book, andNBC Chicago. She is also the author of Your Book, Your Brand: A Step-By-Step Guide to Launching Your Book and Boosting Sales, available 9/20/16 from Diversion Books.